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News

Back to News 26 July 2019

Media release - The Great Vegie Crunch


WA PRIMARY SCHOOLS TO CRUNCH TOWARDS RECORD-BREAKING CRUNCHIBELS

Only one in six WA kids eat enough vegies

Cancer Council WA’s Crunch&Sip program is calling on WA primary schools to generate record-breaking ‘crunchibels’ during this year’s Great Vegie Crunch in September.

The annual Great Vegie Crunch, where primary school students simultaneously crunch on fresh vegetables to raise their ‘crunch-o-meters’ off the charts, will take place from Monday 9 September to Friday 13 September.

Cancer Council WA is aiming for more than 30,000 students in 2019, to surpass the previous record of 27,402 set in 2017. Last year, 26,978 school kids crunched away during the week.

The Crunch&Sip program, which is in its 14th year, is a daily feature at 452 WA primary schools, which totals 48% of WA primary schools. The Great Vegie Crunch, which is supported by the Agricultural Produce Commission and Healthway, is in its sixth year.

Teachers will use the Crunch&Sip phone and tablet app to measure the ‘crunchibels’ of the simultaneous crunch at each primary school, which ranks from ‘echidna nibble’, ‘quokka chew’, ‘koala bite’ and the loudest ‘crocodile crunch’.

Cancer Council WA Schools Nutrition Coordinator Shannon Wright said: “The Crunch&Sip program is about establishing healthy eating habits early in children. As part of that, we want to make sure it is fun for kids and the Great Vegie Crunch is always very, very fun.

“We’re calling on all Western Australian primary schools who’ve participated previously to register again but we also want new schools to sign up so we can reach record-breaking ‘crunchibel’ levels.”

The Crunch&Sip program in WA primary schools is a set break for students to eat fruit or vegetables and drink water in the classroom.

Schools that register for the Crunch&Sip program have access to a range of online resources to integrate vegetable and fruits literacy into their students’ education, as well as classroom giveaways such as bouncy balls, pencils and keyrings.

The Great Vegie Crunch is an important part of the Crunch&Sip program as the recent WA Health and wellbeing survey showed only one in six WA primary school aged kids are consuming the recommended daily intake of vegetables.

“WA kids may be eating plenty of fruit but they are missing out on vital nutrients from vegetables, so the Great Vegie Crunch is a great way to show kids fun ways to consume vegies like carrots and celery,” Mrs Wright said.

“Consuming vegetables and fruit not only helps to improve physical and mental performance, but it promotes long term health as well.

“What better way to encourage children to eat these essential foods than participating in fun events with their mates?”

About Crunch&Sip and The Great Vegie Crunch

The Crunch&Sip® program – run by Cancer Council WA - is in its 14th year and is now a daily feature in 452 WA primary schools.

Crunch&Sip is an opportunity for primary school students to eat fruit or vegetables in class, and sip water throughout the day.

To register your school for The Great Vegie Crunch and download the app, visit www.crunchandsip.com.au/events.

Schools which register and complete the post-Crunch survey go into the random draw for prizes of $300, $200 and Crunch&Sip prize packs.

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Media Contact: Ben Somerford, 0439 740 590, bsomerford@cancerwa.asn.au